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PRESCRIBER MARKETING

Nurse Practitioners and Allied Healthcare Professionals

Access These Key Markets

Healthcare Marketing in a Flash

Reach Key Providers Who Help
Shape Care

Targeting Nurse Practitioners (NPs) and Allied Healthcare Professionals (AHPs) is essential for expanding reach and driving prescriptions. AHPs may be less familiar than Nurse Practitioners (NPs), but this group includes:

  • Long Term Care/Managed Care Directors
  • Certified Diabetes Educators
  • Nurses
  • Formulary Committee Members
  • Pharmacy Benefit Managers
  • Optometrists
  • Dietitians

Together with NPs, they’re central to patient access and care decisions. Their impact keeps growing—yet many marketers still overlook them. 

Here’s why they matter:

  • Front-Line Access一These providers are often the first point of contact and deeply connected to patient care decisions.
  • Expanding Authority一NPs hold significant prescribing power, while AHPs guide care pathways and influence patient choices.
Under-Targeted Despite High Engagement一Despite strong engagement, NPs and AHPs are often missed by conventional pharma marketing.

UNMATCHED ACCESS

Extensive NP and AHP Reach for Targeted Campaigns

390K+

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NPs and AHPs. Partnering with PDQ to refine your reach and deliver specialized campaigns to NPs and AHPs can make all the difference.

MULTI-TOUCH APPROACH 

Connect With NPs and AHPs Across Channels

PDQ helps you engage these key healthcare prescribers through email and direct mail campaigns—targeted by specialty and other valuable segmentation factors.

Reach

Reach NPs and AHPs Right in Their Inboxes 

Email is one of the most effective ways to reach care specialists—if the right message hits the right inbox. 

PDQ delivers

  • Precise Segmentation and Targeting一Tap into PDQ’s robust NP and AHP datasets to deliver campaigns tailored by specialty, geography, and prescribing patterns—ensuring your outreach is highly relevant.
  • High-Impact Deployment一With 44+ dedicated servers, we safeguard sender reputation and optimize inbox placement so your campaigns consistently reach their mark.
  • Performance Visibility一From open rates to click-throughs, PDQ’s real-time analytics give you clear visibility into campaign performance and actionable insights for continuous improvement.

Lasting Impressions

Cut Through the Noise With Tangible Connections 

Direct mail breaks through—creating lasting impressions that digital alone can’t. 

Here’s what we offer:

audience

Personalized Targeting

Pair NP and AHP data with specialty-driven insights to craft direct mail pieces that speak directly to provider needs.

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End-to-End Execution

rom list refinement to design and fulfillment, PDQ manages the details so you can focus on results.

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Proven Engagement

Direct mail campaigns often see higher recall and response rates, strengthening brand recognition and reinforcing digital touchpoints.

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Don’t Miss the NP and AHP Markets

Ready to Get Started?